Guides
Practical ideas
for keeping customers close.
Short guides for the businesses and schools that use CandleMe, one for each kind of business.

Car washes
Car Wash Fundraising Ideas: Give Your Community Program a Clear Home
Car wash fundraising ideas need a clear explanation of the cause, the customer's next step, and how the program works. Put those details somewhere people can find again and share with others who...

Car dealerships
A Dealership Sales to Service Handoff Buyers Can Follow
A dealership sales to service handoff should help buyers understand who will support them after delivery. Give the introduction a clear purpose, confirm any promised next step, and make the...

Salons
Salon Rebooking Ideas That Make Checkout Easier
A useful rebooking conversation connects the next appointment to the client's own goals. Salon owners can help employed stylists and reception work together so clients understand their options and...

Salon suite operators
Salon Suite Operator Partnership: Questions to Ask Before You Introduce a Service
A salon suite operator partnership should give renters a useful service with clear responsibilities behind it. Before making an introduction, operators should understand the client experience,...

Independent stylists
How to Keep Clients Informed When You Move to a New Salon Suite
Moving to a new salon suite gives clients new details to remember before their next appointment. A clear announcement, accurate booking information and practical arrival directions help them...

Beauty consultants
Independent Beauty Consultant Marketing Ideas for Your Next Gathering
A small gathering gives an independent beauty consultant a chance to make useful personal connections. Plan how you will welcome guests, answer questions, and help interested people find you again...

Hotels and resorts
Hotel Digital Concierge Links Guests Can Find and Use
Hotel digital concierge links can give guests a clear starting point for information about their stay. Choose useful destinations, explain them plainly and keep them ready for the moment a guest...

Colleges
College Career Fair Follow-Up Ideas That Give Students a Clear Next Step
College career fair follow-up ideas should help students turn an event conversation into a manageable action. Build the follow-up around clear instructions, a useful place to return and support...

Teachers
Teacher Links for Students: Make Every Recommendation Easy to Recognize
Teacher links for students need enough context to make sense when learners return to them later. Give each recommendation a clear purpose, a recognizable label, and an instruction that connects it...

Education consultants
Education Consultant Follow Up Ideas for the Weeks After Enrollment
Enrollment creates a useful moment to explain how families can find your practice again. A thoughtful follow-up can acknowledge the transition, offer a relevant resource and give the student a...

Laundry buying groups
Laundry Buying Group Pilot Program: Decide What You Need to Learn
A laundry buying group pilot program gives members a practical way to explore an additional customer resource before a wider rollout. Start with a clear question, a manageable introduction and a...

Industrial laundries
Uniform Rental Wearer Benefits: Explain the Value Before the Scan
Uniform rental wearer benefits are easier to introduce when employees understand what is available and why they might use it. A clear explanation helps your laundry present optional resources as a...

Any business
What a Digital Candle Is
A digital Candle is a persistent CandleMe experience that people can open, return to and share. For a business, it provides a continuing place for useful connections after the first visit or...